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The Newsletter They Tried to Ban

Due to a cock up with mailing lists and Brant doing something that Matt told him specifically not to do, this weeks newsletter isn't really a newsletter, but a web page that we'll just have to send lots of people to.

If this works it will save us about £600 a month, and mean we can do something more fun with the money, or just lower our prices further. And not have to look at a monkey every time we want to edit something.

So here goes...

Welcome to the Planet X Newsletter. This week brought to you by a badly formatted webpage using a CMS system that's nowhere near as good as Wordpress. But we'll crack on. In this weeks edition we'll be looking at ROLLERS, FISHMONGERS, BIKES EVEN FASTER THAN OUR LAST FAST BIKES, CLICKY PEDALS, NEW CLOTHING, NEW FRAMES FROM THE MIND OF A LUNATIC, "OFFICE SHOES" and other stuff that might appear in the mind of the writer of this email between now and 3pm.
Welcome to our Friday afternoon (we're off to the cinema tonight to see the Bond film with some girls). 

ROLLING ROLLING ROLLING :: Sportcrafters Rollers are the best in the business. They fold up, they run smooth, they let you do all the cool tricks you can see on Youtube.

 The winter season is where the hard miles and bike time are done to lay the base for the season ahead. Preparing your bike and mind for the races and rides in the new year will reap benefits for the enthusiastic rider, just like our head mechanic Mark Lovatt is showing you here.

Turbo trainers are a popular off-season training aid for many riders, but rollers are a regular favourite amongst pro and top level amateur riders, building suppleness, training rider skills due to the high degree of talent needed to stay upright.

Whats that? How hard can it be to ride on a set of rollers on a bike? Whilst it's not like blind tightrope walking, certainly there's a skill involved in keeping steady on your rollers as speed increases, let alone some of the skill required to do tricks like one leg, one hand, and wheelies. Sportcrafters rollers are available from our online shop here.

NEW FASTER THAN OUR LAST FAST BIKE BIKE :: Exocet 2 Force Ltd Edition £1999
Now this one's a beauty. Banging on the perfect price point of two grand, this is fully loaded with Force, carbon clinchers with proper brake surfaces, our killer carbon bar, super sexy Selle Italia saddle. It got 50 "likes" on Facebook in about 10mins and it's available to buy RIGHT HERE RIGHT NOW.

 

 SOMETHING FISHY GOING ON :: Toby Baxendale (not that one)

We are getting quite grown up as a company. We now have a chairman called Toby Baxendale, who a quick google search suggests used to go out with Jenny Powell, but actually didn't. Well, not our Toby. Hmm. Jenny Powell.

Anyhow. Toby comes to us through his love of triathlon, having gained quite a lot of business experience buying and selling fish. What have bikes got to do with the price of fish? Quite a lot as it turns out. And it makes for hilarious board meetings.

I'm waffling, sorry - anyhow - Toby has posted his article on his race at Ironman 70.3 Lanzarote which makes him a top bloke in all our books, and if he said he wanted this in the newsletter, who am I to stop him?

Exorcising the ghost of Iroman Zurich - HERE

SELL THEM SOME PEDALS BRANT... EVERYONE NEEDS PEDALS :: TIME I-CLIC 2 CARBON PEDALS £89.99

Hello yes. Pedals.  Everyone needs pedals. And these super light, super slick, super clicky, super discounted Time pedals are just the billy boys to fit on your lovely fast road bike. Heavily discounted from £149.99 to just £89.99 they are the choice of many of the lads in that big race in France in the summer. And lots of other fast riders too. 
New shoes too? We might be able to help you with that as well. It's much easier to buy new shoes than to try to get your cleats off your old ones. So... 

 ITS A SHOE. ITS JUST UPSIDE DOWN TO MAKE YOU LOOK CLOSER :: CARNAC NOTUS ROAD SHOES

White shoes make you look sexy. Make your legs thinner. Make you ride faster. These are drop dead lovely road shoes, perhaps not the most sensible colour for commuting in these sort of conditions, but get them for the spring, for the turbo, for those rollers you're thinking about... And better still THEY ARE HALF PRICE! £74.99. Bargain. 

 SHOES. OH I KNOW... WHOSE SHOES? THE UNOFFICIAL PLANET X AND ON-ONE PRODUCT DEVELOPMENT BACK CHANNEL AND GLOBAL FOOD PICTURE REPOSITORY :: www.shedfire.com

Our "head of design" is Brant from Shedfire who is once again (like he did last year) struggling to write this paragraph in the third person. His website is a dumping ground (literally) for things he finds, does and really ought to tell us all about more. 

In the last few weeks we've had Hairy Crabs, DeadMau5 heads, and this fascinating post about the shoes belonging to various people who work in our office

It's a strange insight into the workings of our development process and other stuff that happens in Calderdale and China. 

THIS WILL ANNOY THE HUSBAND OF MY CLEANER WHO HAS JUST PAID A LOT MORE FOR ONE OF THESE :: VAN NICHOLAS EUROS SRAM FORCE £1399

We got some amazing prices on Van Nicholas frames, and are now bolting lovely SRAM kit to them to make complete bikes at completely stupid prices. £1399 for a SRAM FORCE Titanium bike? Are we crackers? This is one of our "Ready To Ride" bikes which are built and ready to ship. No queue. All ready. Often discounted pricing too. GET IN AND GRAB IT BEFORE SOMEONE ELSE DOES.

DADDY? WHAT DOES THAT BIT DO? :: That's a fettler's elbow, son.

Some detail pics of bits of the new Titus Ti Fireline Evo 29 - a lunatic fun bike that's just going to be great for whooping around in the woods. 

On the way here. On sale now. Get in early.

WE NEED A NEW MANNEQUIN :: PLANET X CYCLE CLOTHING IN STOCK NOW
Pete the Pole, our photographer has been off work on holiday, off with back ache, it's been a right week for him. Probably all that grappling with our mannequin (who doesn't have a name, but perhaps we should make one for him). Anyhow. Pete's been grappling with the mannequin to shoot all the cool new Planet X Clothing that's just come in, and is ready to ship out right now.

Get yours here, on a very long web page which reminded us of this handy hint we read on Twitter this week. It's a bit rude, but not too rude.

That's enough for one week. We hope you enjoyed it. 
Please pass it on, retweet it, like it on Facebook, share it, whatever... Print it out, mention it to friends "Did you see that newsletter Planet X did, I can't imagine anyone else writing one like that... are they for real them lads?"

OVER AND OUT.>>>>>>>>> :-) x x  

 

16 November 2012